Shaping the Future of Food
Empowering businesses to create healthy, sustainable and consumer-loved products
Sustainable and healthy food products struggle to secure a lasting place in European markets, slowing progress toward key sustainability and health goals. Consumer trust is low, and many food producers lack the insights needed to align with consumer preferences. Meanwhile, SMEs and B2B ingredient suppliers – responsible for most food innovations – face barriers in technology, market entry, and scaling sustainable solutions.
At Redesign Food for Value, we rethink food products using innovative design principles to create greater value for consumers, distributors, and the entire food chain.
Drive food system change
Our mission is to empower food businesses and to create sustainable, healthy, and consumer-loved products. Making future-fit food the new standard in European markets. By bridging knowledge gaps and providing the right resources, we help businesses successfully redesign food products and drive a more sustainable, resilient and trusted food system.
Our interactive learning hub, consisting of 300+ partners, is supporting our 30 ambitious participants. Together we provide hands-on support and collaboration opportunities. We help our participants to stand out in the category and create stronger market positionings.
Join us in shaping the future of food!
The Redesign Food for Value programme offers various modules led by a consortium of
leading expert organizations and supported by the advisory board. With our comprehensive
approach and close involvement, we want to:
- Improve the health and environmental impact of products while keeping them attractive to mainstream consumers
- Empower SMEs and B2B ingredient suppliers to overcome market and performance barriers
- Showcase the ‘Redesign for Value’ method with proven, measurable impact
- Drive food system change by:
- Strengthening collaboration across the value chain
- Enabling knowledge sharing and networking
- Promoting sustainable technologies and advanced practices
Together, we shape the future of food, healthy and sustainable.
About us
At Redesign Food for Value, we rethink food products using innovative design principles to create greater value for consumers, distributors, and the entire food chain. Our approach focuses on sustainable and healthy food products. Leveraging circular materials, regenerative agriculture low-impact ingredients and technologies. Through research and
practical insights, we develop Food Value Parameters to guide food businesses in adapting to market needs with region-specific solutions. By empowering food businesses with knowledge and tools, we drive the transformation toward a more sustainable and consumer focused food system.
The programme is led by a consortium of 5 leading expert organizations.
Contact us
Led by a consortium of leading expert organisations:
